AtomicDNA is a boutique Product Design Consultancy that specializes in User Centered Design for early lifecycle software companies. Founded in 1999 by Hans Guntren, UI Architect and User Experience Professional. AtomicDNA now maintains close relationships with a selection of top Silicon Valley technology firms. AtomicDNA is passionate about new products and is positioned to provide innovative solutions for the unique User Experience needs of its clients, including software UI design, information architecture, user experience design, and usability testing.If you are interested in launching a new software product, or improving an existing product, we would love to help! Please feel free to contact us anytime for further information.
Hans Guntren | Principal User Experience Consultant
Hans Guntren, founded AtomicDNA with over ten years of product development experience with emphasis on Interaction Design, User Interface Design, and Usability Research. Prior to consulting independently, Hans worked within IBM’s Silicon Valley Labs where he served as Manager of User Interface Design and oversaw a host of advanced software products. During his tenure at IBM, Hans’ accomplishments include large-scale product standardization efforts and significant division-wide enhancements in quality and usability. Prior to joining IBM, Hans served as Creative Director for Rational Software Inc.. In addition to his experience within Fortune 500 companies, Hans has held key strategic product design roles within several early lifecycle software companies. Hans holds a BS in Visual Communications and User Interface Design and graduated with Magna Cum Laude Honors from Wayne State and Buena Vista University.